{"id":129769,"date":"2021-06-22T21:50:41","date_gmt":"2021-06-22T21:50:41","guid":{"rendered":"https:\/\/precoinnews.com\/?p=129769"},"modified":"2021-06-22T21:50:41","modified_gmt":"2021-06-22T21:50:41","slug":"sky-signs-new-nrl-deal-rebuffing-spark-sport-interest-in-league","status":"publish","type":"post","link":"https:\/\/precoinnews.com\/business\/sky-signs-new-nrl-deal-rebuffing-spark-sport-interest-in-league\/","title":{"rendered":"Sky signs new NRL deal, rebuffing Spark Sport interest in league"},"content":{"rendered":"<p>Sky TV says it has signed a new NRL deal covering games through to the end of 2027.<\/p>\n<p>The deal covers NRL, State of Origin, and all the NZRL-run matches involving the Kiwis and the Kiwi Ferns rugby league teams.<\/p>\n<p>&#8220;We commit to making some important matches available free-to-access,&#8221; Sky said in a statement. Which? &#8220;We&#8217;re working through those details. The likes of the Anzac test sound just about right, chief executive Sophie Moloney told the Herald.<\/p>\n<h3>Read More<\/h3>\n<ul>\n<li>Spark Sport to broadcast 2021 Rugby League World Cup &#8211; is the NRL next?<\/li>\n<\/ul>\n<p>Terms were not disclosed, but the Herald understands Sky had to fend off an attempt at an NRL rights-grab by Spark Sport.<\/p>\n<p>On June 17, Spark Sport said it had won a &#8220;competitive tender&#8221; for rights to the 2021 Rugby League World Cup, sparking speculation it would target the NRL next.<\/p>\n<p>After gaining the cricket rights, Spark Sport said it was seeking a major winter sport as an anchor for its platform.<\/p>\n<p>&#8220;We would very much like to carry a tier-one winter sport going forward,&#8221; Spark Sport boss Jeff Latch told the Herald in April.<\/p>\n<p>According to Nielsen, some 1.1m New Zealanders have tuned in to at least one NRL game this year.<\/p>\n<p>League was the last of the big four sports up for grabs as Spark Sport tussled with Sky.<\/p>\n<p>Sky secured rugby and netball, and now league, while the pair have split cricket rights.<\/p>\n<p>Moloney told the Herald that under Sky&#8217;s new league deal, &#8220;There are two agreements: one with NZRL and one with the NRL.Both partnership agreements extend through to 2027, enabling all parties to develop exciting long-term programmes to grow and develop rugby league.&#8221;<\/p>\n<p>&#8220;We are changing the nature of our relationship from a rights deal to a true partnership.Our joint initiatives will start before our current rights expire, hence the early renewal.<\/p>\n<p>A priority is the strengthening of the women&#8217;s game and for tamariki and rangatahi throughout Aotearoa.&#8221;<\/p>\n<p>Sky shares were recently trading at 16.9c. The stock is up 8 per cent for the year.<\/p>\n<p>Source: <a href=\"https:\/\/www.nzherald.co.nz\/business\/sky-signs-new-nrl-deal-rebuffing-spark-sport-interest-in-league\/3F3LRWB4KP6V5QAIDGTXO224KY\/\" target=\"_blank\" rel=\"noopener\">Read Full Article<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sky TV says it has signed a<\/p>\n","protected":false},"author":3,"featured_media":129768,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23051],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sky signs new NRL deal, rebuffing Spark Sport interest in league - Pre Coin News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/precoinnews.com\/business\/sky-signs-new-nrl-deal-rebuffing-spark-sport-interest-in-league\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sky signs new NRL deal, rebuffing Spark Sport interest in league - 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