Wider adoption for nonfungible tokens (NFT) and play-to-earn games appears to be on the horizon, as one of the biggest names in the gaming industry sees both as the future of the industry.<\/p>\n
Speaking at an earnings call, Andrew Wilson, CEO of major video game company Electronic Arts (EA), said that NFTs and play-to-earn games are the gaming industry\u2019s future even though it\u2019s still early to figure out how that would work.<\/p>\n
Widely known as a business-oriented company that utilizes the pay-to-win model in several games, EA has not yet tried its hand at the play-to-earn games. However, EA hinted that it had set its sights on blockchain and NFTs, as a job posting from summer revealed. <\/p>\n
The popularity of titles such as Axie Infinity shows that play-to-earn products could easily find a solid player base if the product is well-refined. In such games, players gain in-game digital assets by completing daily quests, defeating monsters, and besting other players in arenas. Those assets have real-life monetary value and can be sold on crypto exchanges.<\/p>\n
Wilson believes that collectible digital content will play a meaningful role in the company\u2019s future, given the fact that it aligns perfectly with EA\u2019s games and live services. \u201cSo, it\u2019s still early to tell. But I think we\u2019re in a really good position, and we should expect us to kind of think more innovatively and creatively about that on a go-forward basis,\u201d he added.<\/p>\n