JAMIE Oliver snubbed snowflakes as he today revealed his Jerk Rice dish has sold out — despite lefties accusing him of "cultural appropriation".
The TV chef, 43, was slammed over his new Jamaican-inspired microwave meal because it did not contain any traditional ingredients for jerk marinade.
Labour frontbencher Dawn Butler led the critics, saying: "Your jerk rice is not ok. This appropriation from Jamaica needs to stop."
But he today hit back by revealing that shoppers are lapping up the new meal.
And Jamie claimed that supermarkets are now ordering more of the product to refill empty shelves.
He told Metro: "We’ve sold out, and we actually have to get capacity up".
Jamie also insisted that he would not consider changing name of the dish — saying: "No, no, no".
Jerk is a type of cooking which originated in Jamaica.
It involves marinating meat in a jerk spice and many recipes include meat such as chicken or pork.
Jerk spice's main ingredients are allspice and Scotch bonnet peppers — which are not included in the Jaime recipe.
Chef and former Dragon's Den contestant Levi Roots said the rice was a "mistake by his team".
And fellow TV chef Rustie Lee said: "The jerk part of it is barbecue and you can’t barbecue rice".
The row began when Marti Burgess, from Bristol, tweeted a picture of the product after spotting it in her supermarket.
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She said: “OMG – this has sent me over the edge – jerk is a marinade and a method of cooking meat @jamieoliver why have you done this? You just can’t have jerk rice.”
At the time Jamie said in a statement: "I’ve worked with flavours and spices from all over the world my whole career, learning and drawing inspiration from different countries and cultures to give a fresh twist to the food we eat every day.
"When I named the rice my intention was only to show where my inspiration came from."
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